Pony Louder Literary

Writer in residence • Literary salons • Retreats & travel

New era of reading

I design residencies, salons and book clubs for organisations that want to bring the impact of literature into the room.

Reading behaviours are shifting, becoming more social. Organisations are exploring the business advantage it can deliver. Fiction strengthens many of the skills people use at work. As a novelist, I’d add that it’s also fun.

Services

Courtesy of Fora Workspace

Members’ clubs & workspaces

Books expose us to new ideas and ways of thinking, and people want to talk about those ideas. A shared read turns a room of individuals into conversation. I design monthly salons that help members feel they belong to a space, not just work there.

Retreats & travel

Literature is about escapism, and so is travel. Readers don’t just want to visit the locations from their favourite books, they want to get under the skin of how setting shapes the story. That’s where a novelist comes in.

‘We’d tried a few internal culture things before and didn’t expect a book club to be such a success. There’s no lift from our side. Pony handles the comms, so it just appears in people’s diaries’